Find Design near you

What this category actually covers

Design spans brand identity (logos, colours, the overall look of your business), UI/UX design (how an app or website actually works and feels to use, not just how it looks), and web design (building the actual website itself). Some agencies do all three well, others specialise, worth checking which before you commit.

Choosing a provider: what to look for

Look at their portfolio for work in a similar space to yours, a beautiful restaurant website does not tell you much about whether an agency can design a clean booking system. Ask how many revision rounds are included, this is one of the most common sources of disagreement partway through a project. And ask what you actually receive at the end, source files you own and can hand to someone else later, not just a finished result you cannot edit or move.

What affects the cost

Scope drives price more than anything, a simple logo costs a fraction of a full brand identity system, and a landing page costs far less than a multi-page website with custom functionality. The number of revision rounds included, and whether ongoing support after launch is part of the deal, both move the price meaningfully. Compare a couple of quotes from agencies on BusinessLinq against your actual brief so you are comparing like for like.

What to expect: the process

Most agencies start with initial concepts based on a brief you provide, then refine through one or more rounds of feedback before final delivery. A simple brand identity can take one to two weeks, a full website build takes longer, particularly if custom functionality is involved. Expect to see and approve work at defined stages rather than only at the very end, that is how disagreements get caught early instead of after everything is finished.

Common mistakes to avoid

Choosing on visual style alone, without checking whether the agency has actually solved problems like yours (a booking flow, a checkout, a multi-page structure), can leave you with something beautiful that does not quite work. Writing a vague brief and expecting the designer to guess your business usually produces several wasted rounds, the clearer the brief, the fewer revisions you will need. And not agreeing file ownership and formats upfront is how businesses end up unable to update their own logo or website later without going back to the original designer. It is also worth checking how the design looks on a phone screen before you sign off, most visitors in Ghana will see your site on mobile first, and a design that only looks right on a large desktop monitor is solving the wrong problem.

Design: common questions